Digital Content Manager

Milton Keynes, Buckinghamshire
Ideal Personnel and Recruitment Solutions

This is a fantastic opportunity to join a dynamic and thriving company and further develop your career as a tech-savvy, pro-active Digital Content Manager. You will be joining a core team of likeminded marketing professionals. You will have excellent communication and organization skills and enjoy working in a fast-paced environment. You will be working on improving and creating product data and content across their websites.

Main purpose of the job:

Producing and publishing content, writing, editing for all websites

Formulating content strategies and managing the content plan

Finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, blog posts, images or videos that aid in fostering engagement online

Managing a content team consisting of writers, graphic designers, videographers, etc

Key Areas of Accountability:

Content Management

Onsite Merchandising

Social Media Content

Product Embellishment

Formulating a cross-platform content strategy

Brainstorm with team members to develop new ideas

Supporting Ecommerce social media

Provide editorial, creative and technical support to team members

Track web analytics to ascertain content engagement levels

Manage content across all platforms, including email and social media

Some Promotional Planning

Ensure that all site content (product/category/brand/company pages) meet the latest SEO guidelines

Experience:

• Working with CMS driven eCommerce platforms

• The ability to understand and interpret commercial objectives

• Can understand and create dynamic contextual content

• Creative copy writing

• SEO data structure

• Blog Management

• The ability to interpret and respond to Web Analytics data and other KPI’s

• Experience of using CMS

• Retail experience and /or eCommerce experience

• Image Editing (Adobe Photoshop or similar)

• Experience with Google Tag Manager (GTM) and eCommerce Analytics

• Search Engine Optimisation (SEO) basics for eCommerce

• Social Media channel content creation

Skills:

For this role it is essential that candidates have previous experience of working in the digital industry on web related content, Ideally, experience of Microsoft Packages (Word, Excel and PowerPoint), basic HTML, Google Analytics and Adobe Creative Suite packages are preferable.

Candidates should also be able to demonstrate excellent communication skills, together with the

ability to work accurately and confidently to meet deadlines.

Due to the large number of responses we receive it is not always possible to respond to every application straight away. Should your skills and experience be a match for this role, or any other vacancy we may have, we will normally contact you within 72 hours of receiving your application. If you wish to apply for further roles please do so.